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Advisory
  • Strategising Technology to align your business goals with scalable and future proof road maps.
  • ‍Auditing True Potential by In-depth assessment to optimize systems, security and performance to churn out the best that your company can do.
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consulting
  • Presales Support that Helps our partners win more deals with a strong tech foundation.
  • Designing and Architecting Scalable Solutions.
  • Bridging the gap through Discovery of implementable roadmaps and mapping business processes.
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implementation
  • Continually Improving and enhancing your technology investments. A support concierge for efficient management.
  • From implementing solutions to End-to-end execution in MarTech, CRM, Data & AI solutions.
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  • Measurable business growth over mundane staffing solutions
  • Catalysing service integrators and enterprising Scaling up with efficacy and efficiency
  • Support throughout life cycle From setup to operations to transfer
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We complete the loop with end to end consulting for a variety of corporate and organizational needs.

About us

What We Do?

Technology focus

Marketing Technology

AI-driven marketing automation & customer engagement

Integration

Seamless API-driven system connectivity & middleware solutions.

Data

Engineering, management, unification, analytics, visualization & insights.

Customer Relationship Management

End-to-end Salesforce consulting, implementation & optimization.

Artificial Intelligence

Generative AI, Agentic AI, predictive modeling, prompt engineering-driven automation.

Our services

Growing Together With

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we form diverse partnerships and build worlds together

This is what our clients have to say about us...

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CONTACT US

Industry focus

constantly evolving the way we understand and do the work

Salesforce Consulting in 2025: What Clients Expect

The role of Salesforce consulting is transforming. We are seeing three major trends driving this change - AI-first, Industry-focused, Outcome-led. At MIDCAI, we're building partnerships that go beyond implementation - built on shared goals, smart choices, and results you can see.

3 Must-Know Updates from Data Cloud’sMay 2025 Release

Salesforce Data Cloud’s May 2025 release brings a wave of powerful enhancements focused on performance, intelligence, and automation. With dozens of new features, choosing where to focus can be tough but these 3 stood out for us at MIDCAI.

Stuck between Composable Chaos and Monolithic Rigidity?

Your customers expect one seamless brand experience. But scattered data makes that tough. Salesforce Data Cloud changes the game, connecting platforms, unlocking AI-driven insights, and enabling smarter engagement. Optimized with the right expertise, it drives measurable growth. That’s the value MIDCAI delivers.

MarTech trends of 2025

Top MarTech trends of 2025! From AI-driven personalization to no-code automation, the future of marketing tech is here. Swipe through to explore key trends shaping 2025!

CRM Implementation Success in 3 Steps

Choose the Right CRM – Define your business goals and select a CRM that integrates seamlessly with your existing tools. Seamless Integration – Clean your data, connect systems via API or middleware, and enable real-time synchronization for a unified workflow. Optimize & Automate – Train your team, set up automation, and continuously refine your CRM strategy to boost performance. With these steps, you’ll transform your CRM implementation into a powerful tool for growth and efficiency.

The Role of AI in Customer Support

In April 2025, Zomato made headlines by laying off 600 customer support associates, attributing the decision to the increasing automation of its support functions through AI. This move coincided with the launch of 'Nugget,' Zomato's AI-powered customer support platform capable of autonomously handling over 15 million interactions per month and resolving up to 80% of customer queries without human intervention. While AI chatbots like Nugget offer scalability and efficiency, they may not always be the optimal solution for every customer interaction.

5 Ways AI is transforming Marketing of SMBs

AI is reshaping how SMBs approach marketing- from smarter segmentation to real-time analytics. Ready to harness the full power of AI for your business? Let’s connect and make it happen with MIDCAI

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Why MIDCAI?

we amalgamate technology with management and efficiency

We are not just another tech-consultancy, we assume the role of a strategic partner and assist you beyond the conventional needs.

We deliver high fidelity outcomes, that are supported by our experience and expertise.

We can help unlock the true potential of data within your organization and incubate AI efficiently into your workflow so that it can catalyse your business growth.

ABOUT US

Our Partners

we provide the best solutions because we work with the best platforms in the industry

Agentforce
Salesforce marketing cloud
Salesforce partner
Salesforce data cloud
Blogs

Navigating the AI Flood: A Practical Guide to Enter and Thrive in the AI Era

Vishal Soni
Blogs

Creating an inclusive workspace

Nidhi Vyas
Blogs

Power of listening in a small setup!

Nidhi Vyas
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Ready to future-proof your business?

Get in touch with us for any enquiries and questions

Get in touch

Define your goals and identify areas where technology can add value to your business

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Join minds that move technology

We are looking for passionate people to join us on our mission.

Let’s build what’s next

where your skills fuel innovation and your growth powers ours

Salesforce Technical Lead
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